COOKIE POLICY
HOW WE USE COOKIES
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A cookie is a small file which asks permission to be placed on your computer’s hard drive. Once you agree, the file is added and the cookie helps analyse web traffic or lets you know when you visit a particular site. Cookies allow web applications to respond to you as an individual. The web application can tailor its operations to your needs, likes and dislikes by gathering and remembering information about your preferences.
We use traffic log cookies to identify which pages are being used. This helps us analyse data about webpage traffic and improve our website in order to tailor it to customer needs. We only use this information for statistical analysis purposes and then the data is removed from the system.
Overall, cookies help us provide you with a better website experience by enabling us to monitor which pages you find useful and which you do not. A cookie in no way gives us access to your computer or any information about you, other than the data you choose to share with us.
You can choose to accept or decline cookies. Most web browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies if you prefer. This may prevent you from taking full advantage of the website.
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3rd Party marketing Cookies
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Facebook Pixel
We use Facebook Pixels on the website if you use facebook and/or a logged into facebook via an App or website by using the Facebook Pixel on our Website Facebook is updated with the websites and pages you visit, you can find the facebook terms and conditions you signed up with Facebook here https://www.facebook.com/policies/cookies/ .
We do not hold this information, this is held by facebook, however we do purchase facebook adverts which target users who may have visited our website, their friends or other facebook users with similar preferences , all data is anonymized and facebook do not give us this information, they simply show the advert that we pay for to those types of targeted customers, if customers do not engage with the adverts Facebook will not show adverts to these types of customers.
Google Advertising Pixel
In the same way as with Facebook pixel (see above) we use Google Ad pixels and purchase Advertising from Google included but limited to
Youtube network (https://www.youtube.com/static?template=terms), Google Search (https://policies.google.com/terms?hl=en-UK) , Gmail adverts (https://www.google.com/mail/help/terms_of_use.html) , Google Display network (https://support.google.com/adspolicy/answer/54818?hl=en), Google Play store (https://play.google.com/about/play-terms/index.html).
We do not hold this information, this is held by Google, however we do purchase Google adverts which target users who may have visited our website and other Google users with similar preferences , all data is anonymized and Google do not give us this information, they simply show the advert that we pay for to those types of targeted customers, if customers do not engage with the adverts Google will not show adverts to these types of customers.
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Taboola
We use Taboola cookies (https://www.taboola.com/cookie-policy) they work exactly the same as Facebook Pixel and Google Advertising Pixel, we purchase adverts from Taboola to target users who visit our website when they use the Taboola news network.
We do not hold this information, this is held by Taboola, however we do purchase Taboola adverts which target users who may have visited our website and other Taboola users with similar preferences , all data is anonymized and Taboola do not give us this information, they simply show the advert that we pay for to those types of targeted customers, if customers do not engage with the adverts Taboola will not show adverts to these types of customers.
Other 3rd party Cookies not listed above or that we are testing
We will only use reputable advertising partners that operate similar to Facebook and Google.
We will not hold this information, this is held by 3rd parties, however we will purchase 3rd party adverts which target users who may have visited our website and other 3rd party network users with similar preferences , we will only use 3rd party providers if all data is anonymized and the 3rd parties users have signed up to their terms and conditions and 3rd parties do not give us this information, we will only use 3rd parties if they simply show the advert that we pay for to those types of targeted customers.
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With all 3rd party cookie and network providers customers have the option to be excluded from being shown adverts from My SOS Family on their network, we never know who visits our website and do not create Cookies we only use 3rd party cookie providers.
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